Financial services organizations are being increasingly challenged by imposter scams that undermine customer trust in the voice channel and reverberate well beyond fraud-related losses for these organizations and their customers.
TNS will be taking a look at how the financial services industry is tackling robocall scams and other spoof calls, when it presents a use case on a leading bank at the CFCA (Communications Fraud Control Association) Fall Educational Event this Sept 30 to Oct 2, East Brunswick, New Jersey.
The Growth of Imposter Scam Calls
From SIM boxing to AI driven fraud, the range of sophisticated imposter scams targeting banks, credit unions and other financial services organizations is growing, and the cost of these spoof calls can be significant, in monetary, reputational and customer engagement terms.
TNS will outline these different negative outcomes, and the consequences of scam calls, including their impact on the financial services industry and the voice channel.
How One Bank Tackled Imposter Scams
TNS will look at the steps that one leading bank has taken to address the issue and reassure customers, including protecting its outbound calling operation and deploying technologies to prevent spoof calls.
The results of these actions will be presented, with a range of data to include the proportion of calls blocked by the bank, the outcomes for its’ customers and the positive impact on call answer rates, call durations and customer engagement.
Find Out More about CFCA Fall Educational 2025
To connect with TNS at the CFCA Fall Educational 2025 please email solutions@tnsi.com.
More details on the Fall Educational Event are at https://cfca.org/event/fall-educational-brunswick-new-jersey/.
Jim Tyrrell is Vice President of Global Product Strategy at TNS with specific responsibility for TNS’ Communications Market.
Connect with TNS
To connect with TNS at the CFCA Fall Educational 2025 please email solutions@tnsi.com.